From 26 to 29 March 2026, one of the most significant events in the global beauty industry took place in Bologna, Italy — Cosmoprof Worldwide Bologna, the 57th international exhibition for cosmetics and the beauty industry. It is one of the largest B2B events in the world, bringing together leading manufacturers, brands, technologists and industry experts from across the globe.
Professional brand ÉLAN, which has long established itself on the international stage, once again participated in this large-scale event, presenting innovative solutions for the lash and brow industry. The brand’s co-founders, Olena Kurchyna and Anna Kravchenko, personally introduced ÉLAN products that are widely used by professionals in many countries and meet modern standards of quality and safety.
At the ÉLAN stand, visitors discovered the latest developments in lash and brow lamination, brow tinting and professional hair care solutions. Guests had the opportunity to explore innovative formulas and technologies, as well as receive consultations on product application and business development within the beauty sector.
Special attention was given to ÉLAN KIMYA, the brand’s own manufacturing facility, which for more than three years has been successfully producing high-quality cosmetic products for in-house brands and Private Label projects. Visitors learned about the possibilities of launching their own products, modern production standards and quality control processes.
Each year, Cosmoprof gathers representatives from more than 68 countries to share the latest achievements, technologies and trends in the beauty industry. Such events play a key role in building international partnerships, expanding business networks and shaping the future of the market.
For the ÉLAN team, participation in the exhibition became an important opportunity to present their developments on the international stage, strengthen cooperation with partners and gain new inspiration for further brand growth.
Cosmoprof is a platform where new opportunities for growth and international recognition are created. Once again, ÉLAN demonstrated that a Ukrainian professional brand can confidently compete on the global market.
